Senior Editor at Manifest
Publishing | Greater New York City Area, US
Creative content strategist and digital specialist with 12 years of editorial and agency experience. Recognized thoughtleader with custom content in food, lifestyle, and travel publications. Proven track record of creating award-winning branded editorial and marketing campaigns for Fortune 500 companies. In short: I figure things out. Tell me the deliverable, and I will get it done before deadline, exceed expectations, and make everyone say, "Holy hell.”
• Strategizing cross-platform integrated custom publications, understanding the nuances between print, digital, and social platforms.
• Management of cross-functional teams, bridging editorial, sales, and creative.
• Developing on target tone, voice, and branding for B2C and B2B campaigns.
• SEO strategy and social media development, PPC campaign strategy and metrics analysis
• Intuitive, big picture approach to exceeding expectations in custom print and digital media content.
• Enviable Rolodex of industry experts and tastemakers.
• Authority on lifestyle and business trends.
• Software: Google products and adware, Adobe Creative Studio, Office, Basecamp, Salesforce, Radian 6, Sprout Social, HootSuite, video and podcast production.
Samples here: www.carlyafisher.com